360° interactive product experience for HTC One. Explore the device from every angle with drag-to-rotate functionality.
About the Project
This immersive 360° interactive product showcase was created for HTC to promote and market their new device through ad placements and landing pages. The rich interactive features are designed to captivate and engage users, bringing the physical product to life in the digital space.
The showcase features a seamless drag-to-rotate interface with smooth animations, momentum scrolling, and an intuitive user experience. The implementation utilizes advanced web technologies including React and Next.js, with a custom 360° viewer that delivers engaging product exploration.
Interactive 360° Demo
Experience the full interactive showcase. Drag to rotate and explore the custom 360° viewer with smooth animations and intuitive controls designed to engage and captivate users.
With a sleek aluminum body, a live home screen that streams all of your favorite content, a photo gallery that comes to life, and dual frontal stereo speakers, the new HTC One is ready to reshape your smartphone experience.
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Technical Highlights
Key features of the 360° interactive showcase implementation
Custom 360° Viewer
Built from scratch using React and Next.js with smooth drag-to-rotate functionality and momentum scrolling
Performance Optimized
Efficient image loading and rendering with optimized animations running at 60fps for seamless interaction
Responsive Design
Fully responsive implementation that works seamlessly across desktop and mobile devices
Interested in Similar Work?
Custom interactive experiences and product showcases can bring products to life in the digital space. This type of engaging presentation helps brands connect with audiences through immersive exploration.